About Us

About Juicy Couture

Iconic California Style

Juicy Couture is a Los Angeles lifestyle brand built around casual glamour and playful fashion.

The brand became an icon through its signature velour tracksuits, rhinestone details and bold colors.

Today, Juicy Couture offers much more than tracksuits. Our collections include women's clothing, handbags, jewelry, accessories and fragrances.

From OG Bling and Heritage Velour to Custom Bling and modern Y2K-inspired designs, Juicy Couture continues to reinterpret its signature style for today.

Our style is fun, confident and unmistakably Juicy.